by Randy Speckman | Sep 11, 2025 | Email & CRM Automation
What Are Autoresponders and Why Your WordPress Site Needs Them Autoresponders are automated email sequences sent to subscribers based on specific actions or “trigger events.” Once configured, they operate with minimal maintenance, saving you significant...
by Randy Speckman | Jul 22, 2025 | Email & CRM Automation
Why Choosing the Right Marketing Automation Platform Matters ActiveCampaign is a customer experience automation platform that helps small-to-mid-sized businesses streamline marketing and sales with sophisticated email, automation, and CRM features. Quick Overview:...
by Randy Speckman | Jun 27, 2025 | Email & CRM Automation
Why Email Marketing for WordPress is Your Secret Weapon Email marketing for WordPress is one of the most powerful ways to grow your website's audience and boost revenue. With over 4.03 billion people using email worldwide and an average ROI of 4,200%, email remains...